Jun
10

How to Fill In What’s Been Missing From Your Financial Practice

By Debbie Nixon

Have you been working hard to recover lost ground in your financial practice (and nothing is working fast enough?) You don’t see another fix, (but know if you could it would make all the difference to your business?)

Chances are, you are suffering from a blind spot.  Exactly what does that mean, and why should you care?

Been There.  Done That.

If you been in practice for a while it is likely you have already encountered many difficult issues.
  • Maybe you’ve purchased courses, books, DVDs or CDs on the topics.
  • Maybe you’ve paid expensive fees to a consultant promising “immediate, guaranteed results!”
  • Maybe you have even decided to implement specific ideas for your practice – and yet, for various reasons, you have not yet taken action.
  • Maybe you’re jaded…Bottom line is, nothing you have done so far has worked.

If any of these are true, then chances are that you have a few “blind spots” keeping you from taking the actions you know will help.

A Real World Blind Spot Example…

John, a successful Financial Advisor once told me, “I have a file full of ideas on Client Management Systems, and even one that I can get at a discount through my company.  I know a better CMS would really help my practice grow. I just have not found the time to decide.”

Rather than give John yet another idea to file, I asked him what he was saying to himself as he explained his reasons for not having a CMS system in place.  After thinking for a second, he realized with some surprise that he was really thinking that he did not like dealing with CMS, and that he would probably make a mistake in the decision.

Although he was very effective in managing his business, he realized his concern for “getting it wrong” combined with his aversion to all things computer, was making him procrastinate.  A common Blind Spot.

Insight, then Action

Once he noticed how this Blind Spot was getting in his way, he made a few adjustments in his approach and was able to finally choose the right system for his practice.

If this sounds simplistic, it is…and it isn’t.

On the one hand, once a person sees an ongoing problem with “new eyes,” it often allows for flashes of insight that seem to come from nowhere.  These insights create new energy and motivation to change.  On the other hand, it can take time for new habits to replace outmoded ones.  This is where practice, follow-up and accountability are crucial for lasting success.

It is the difference between “knowing” and “performing.”

The Forest and the Trees

Try this:

  1. Sit down with a sharp person from another industry.
  2. Describe the details of a goal or a problem you are working on.
  3. Ask them to point out opportunities you might be missing.
  4. Switch it up and do the same thing for them.
  5. Did you notice that “fresh eyes” can recognize opportunities and challenges much easier than the person in the trenches?

If you would like more indepth look at your specific business,  Click Here  

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Comments

  1. Mark N says:

    This is great insight, Debbie. Social media holds lots of opportunity, but we all need to see results. This data starts to show the value of targeted web relationships.

    Thanks!

    Mark N.

  2. Debbie Nixon says:

    Thanks for the comment, Mark. Yes, Social Media is growing and for financial advisors, is a new avenue fraught with risks and opportunities. There is a tendency to want immediate results when social media is all about developeing trust through conversation. So, the best thing a financial advisor or other entrepreneur can ask is, what value can I bring to the conversation that will engage others? It is a slower process in some ways, however, trusted financial advisor relationships take time. This is likely true with your clients as well. Thanks again for the comment.

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