“One Size Does Not Fit All”
By · CommentsWant to grow revenues with less work? (Don’t we all?). I recently spoke to 500 financial advisors at the Million Dollar Round Table Annual Conference. This international conference was attended by 7000 top life insurance and advisor producers representing over 80 countries.
For those who may not be familiar with the organization, Million Dollar Round Table (MDRT) membership is recognized internationally as the standard of sales excellence in the life insurance and financial services business. Therefore I was delighted to be selected as one of 100 speakers for this top-producer event.
Titled “One Size Not Fit All” the talk provided practical, high-value content to help advisors choose the best growth strategies for their specific stage of business.
Using the metaphor of golf from my ebook (Ace Your Financial Advisor Game)….the session highlighted how three advisors dramatically increased revenues – with less work – by focusing on the most productive strategies for their specific practice, instead of the latest quick-fix solutions that failed to deliver on promised results.
The audience liked what they heard… and MDRT chose to highlight my session in their July issue of Round the Table. This attractive digital publication is filled with great ideas from top financial industry colleagues and business strategist… I am including the link for your enjoyment and knowledge enhancement.http://tinyurl.com/cw8nd2n. Enjoy!
Do these comments sound familiar?
- “I’ve spent hours with this prospect and she still isn’t budging – how do I get her to make a move?
- “My high net worth clients have pulled hugh sums out of the market – and I can’t get them to consider better alternatives.
- “How do I respond to comments that lump me in with “greedy Wall Street” or “evil insurance” crooks?
- My former client’s heirs have been unwilling to meet with me – and seem ready to transfer their assets elsewhere.”
These remarks are from some of the financial professionals I know frustrated by the number of people resisting their advice right now. The problem is, it’s not their fault – the economy is wildly unpredictable and investors are more wary than ever.
However, some advisors have unlocked the key to client trust, and are enjoying more business than they expected. Read More→
The #1 Business Survival Skill for Financial Advisors
By · CommentsIn today’s chaotic financial environment, where people in general are feeling unsafe to take risks, a successful advisor needs more than the usual toolkit of sales and business skills to survive.
The number one business survival skill… is not sales, marketing, financial or time management. It isn’t emotional intelligence or customer service. And, it’s not social media savvy. Read More→
Everyone has blind spots. The question is, are yours getting in the way of your financial advisor business? The tough thing about blind spots is, they are invisible to us. Here is a clue that can help you determine whether you have a blind spot in your sales and marketing strategy: Read More→
I normally don’t promote others videos on my site, but this topic is so timely that I wanted to help get the word out. I’m not getting any compensation for promoting this, I just think Financial Advisors can benefit from it:
Do you know what a Facebook Fan is worth? $136.38! That’s according to a June study by Syncapse . Not only that, it turns out Facebook Fans are 28% more likely than non-fans to continue using a brand and 41% more likely than non-fans to recommend a fanned product to their friends
While this report may not directly apply to financial advisor and investment firms, it points to a new and largely untapped referral source for savvy financial advisors.
Here are 7 steps for a successful – and compliant – Facebook Page for your business…and turn on your referral engine: Read More→
